Beaten by a Bento Box
Today I was beaten, beaten by a magnificent Bento Box served at Nobu restaurant in the Crown Perth complex. It was one of those meals that you just have to…
Browsing: Food
Etro Bar and Bistro where the eyes follow you
If you’re wandering the newly painted laneways of Perth CBD, include a peek into Etro Bar and Bistro in Munster Lane off Kings Street. I defy you to not feel like you are being watched. Etro…
Chef movie dishes up food, marketing and life lessons
Hot on the heels of Perth’s Food Truck Rumble, Chef the movie performs the neat trick of being on trend, educational, and thoroughly entertaining while a providing commentary about social…
PR lesson learnt at Taste of Perth 2014
Over the weekend Perth held its first Taste Festival which saw 10 pop-up restaurants descend on Langley Park. The first of any event is tough to judge. Sure, if no…
10 strategies to help you survive Taste of Perth 2014
Consumers are notoriously bad when it comes to having too much choice, they tend to oscillate between grabbing one of everything, or standing motionless like a deer in headlights. So…
Raw food gains traction with the help of the Swan Valley Cafe
Consumer theory suggests it takes around four to six weeks to develop a new habit, and even longer to introduce radically new ideas. Last year saw the raw food trend begin to extend beyond the…
How can a wrestler and a bucket help market cupcakes? (Perth Food Truck Rumble 2014: Eating Competition)
During Perth’s inaugural Food Truck Rumble, Kustom Cupcakes applied an old world marketing strategy to draw attention to their delicate morsels. This involved thirty six cupcakes, six willing victims, I mean…
How many chickens does it take to make a Food Truck Rumble? (10 marketing strategies that draw customers to your truck)
When I heard Perth was holding its first Food Truck Rumble as part of the Eat Drink Perth festival, I pondered why ‘Rumble’? Having been to the event I now know…
Sensory overload bucks the trend at Full Moon Thai Restaurant
The minute you step foot into the Full Moon Thai Restaurant all your senses kick in and they don’t stop until it’s time to leave. Normally such a heightened level of clutter would leave consumers feeling…
Women invade The Hardware Store
Women are no longer uncommon sights in hardware stores, that’s true, but would you expect to see a hardware store overrun by women? Last week I entered The Hardware Store…
Invited into a prison cell for lunch
On two occasions I’ve been invited to the wrong side of a prison cell door. The first was a few years ago when I ventured deep into the bowels of…
Hidden Spaces #4: How small can a cafe be? (Crib Lane)
Can a café be too small? This was what I was pondering after spying a sign for Crib Lane. A wonderful café hidden away in a skinny laneway.Crib Lane ©…
Democracy sooths the soul at Boucla in Subiaco
There are several things that can instantly sooth your soul, a lovers kiss, a friends embrace, a pets head resting gently on your lap. But what happens when these things…
What happens when you have a consistent marketing theme? (Fringe World Festival 2014)
There comes a time at any festival when you have to eat. Usually this means schlepping off to the same old brand named food van, you know the ones. Not so…
Bistro de Artistes needs a ‘no belt’ policy.
When you finally catch up with friends you haven’t seen for months, an average restaurant just won’t do. And so it was that we found ourselves in the very French…
When food is art (Silks at Crown Perth)
Sometimes a dining experience goes beyond just good food and great service to become something that words simply cannot describe. Such was my recent experience at Silks Restaurant at the…
Next time you go out for the Milk and Paper (Creating Community spirit)
Research continues to show that consumers hanker for a strong sense of community, a time when they could wander down to the corner store and chat to the owner, while picking…
New weight-loss strategy unveiled at Beaufort Street Festival 2013
This years Beaufort Street Festival had even more than the usual spread of food outlets, but one in particular caught my eye … © 2013 The Ponder Room Upper Crust…
