Face to face with a stick wielding gang at Perth Pride Parade
Ponder this: What would you do if one night while driving around town, Northbridge to be precise, you turned left into a dark side street on the wrong side of…
Author Glennys
What would you ask Andy Warhol?
Sometimes I ponder what it would have been like to clink glasses with the likes of Picasso, or fight Andy Warhol for the last spoonful of tomato soup. No doubt…
What’s in a name? (Name testing a new product)
When a new bundle of joy wriggles into the world everyone’s a twitter about the number of fingers, toes, the weight and … the name. Whether the parents decide on…
What makes being a craft stallholder enjoyable (Subiaco Craft Fair)
Next time you’ve wandering around a craft fair looking at the plethora of locally made produce, spare a thought for the people behind the scenes who help make it all…
Why your next book title should include the word ‘Smith’
Professional etiquette dictates the passing over of business cards at the commencement of any first time encounter. The other day this incidental action left me pondering four marketing lessons, that…
Wild horses at PFF (the value of a proof reader)
Okay, okay I know Perth is currently embracing its eclectic, creative side with small bars and laneway stencils popping up wherever you turn, and we did see live snakes in…
The four p’s re-visited for design (Martini & Co at PFF)
No doubt you’ve heard of the four P’s of marketing, or are there six now? No hang on I think they got cut back to four again … oh I…
The cost of ambition and success (THE WORDS movie)
After years of writing attempts and a mammoth rejection file, what would you do if … you stumbled across an old sachet in an antique store, inside it was a…
Behind the bright lights of band life (San Cisco at PFF)
Ponder this … you’re a member of a young independent band that formed in 2009. Two years on you’ve performed at music festivals across Australia, and won a string of…
Guilt Free Me Time for Christmas!!
Great news, Me Time has been receiving some nice reviews and comments, which have just blown me away. Now my quest to help people de-stress and avoid major illness, has received another…
It’s not just you, you know life is getting faster when …
Perhaps like me you’ve been pondering how life seem to be getting faster and faster. I’ve come to terms with seeing bikinis on parade in Winter and mince pies on…
Why is it important to preserve your inspiration during execution? (PFF Design Capsule 2)
When I read that Designer Capsule 2 included a collection called Seaside Sanctuary I pondered … would a sea turtle or a blue whale make an appearance, similar to the…
What happens when a butcher, a crow and a cook enter a room? (PFF Designer Capsule 1)
This was just one of the dilemmas facing this year’s PFF organisers when they put together the Designer Capsules at Fashion Paramount. Thankfully they saw fit to split the arrivals, with…
Two sure-fire signs a movie is worth recommending (Arbitrage)
Last week I saw Arbitrage, a slick corporate suspense thriller about love, loyalty, power, greed and how one decision can change it all, or …? With a stellar cast of Richard…
A black or white decision for X Factor judge Mel B (Morrison 2012 PFF)
For the WA label, Morrison, their PFF audience included a touch of spice. X Factor judge and former Spice Girl Mel B, along with her husband Stephen Belafonte, were front…
New Market Segment uncovered, Perth Fashion Festival style (One Fell Swoop VIP Opening)
As all professional marketers know, these days good market segmentation is critical to the success of a campaign. Increasingly restrictive marketing budgets mean you simply cannot be all things to…
When Children’s Book artists come out to play (One Word One Day)
A few months ago across Australia the country’s leading children’s book artists and authors gathered in ABC television studios. After the last artist made their way through the security barriers…
Six tips on what to do if success knocks before you’re ready? (Little Gracie at Perth Fashion Festival)
The sun’s shinning outside but your teenage daughter is indoors watching old 80’s movies. Fear not she may be cementing the foundations of an amazing future. Ebony Harding started her…
